You talk,

I Listen.

Everyone has a story. And just like people, I believe there is a beating heart to every business with a story of its own. I’d love to help you tell it.

hire me

Is your brand story complicated? Have you gotten away from your purpose? Over the years, has your business’ story changed? 

I have a workshop that provides a collaborative framework for you and I (and your team, if you’d like) to hone in on your story. 

From inspiration to core-you-can-do-it-better-than-anyone offering to the ‘big why,’ we’ll search and organize to build…or buff out…your beautiful brand story.

BRAND STORY

What you’ll get: 

4-hour moderated workshop with you/you + your team

10-15 hours of my time (workshop, plus front-end research to inform the process)

Evergreen language to inspire all your marketing language

A keen collection of your customer’s attributes

Proactive branding highlights and suggestions specific to your organization

Top-tier advice on your current marketing assets

Price:  $1500

You’ve made it. You’ve MADE IT. You’re doing what you love, the road to get there has been fascinating, and you know your stuff. Perhaps it’s time to tell a few folks about it. 

One of my favorite things is writing content for smart people. We have a 30-60 minute mind dump where I dictate your every word to ensure we capture your voice. Then, I condense and refine and voila!...you’ve got some thought leadership to leak out to your LinkedIn fans.

CAREER STORY

PRICING STRUCTURE: 

  • $125/hr

*Prices may fluctuate depending on the content. 

WEB STORY

Your website is often your first impression. And, like no one wants to have bad breath, you don't want your content to send the wrong message.

You want to come in strong, and be memorable. I work closely with businesses to create clear, SEO-friendly content that plucks a few emotional strings where necessary.

WRItinG INCLUDes: 

  • Homepage

  • About

  • Services

  • Long-Form Sales Page

  • Blog

Price:  $125/hr.

SPOKEN STORY

Tongues actually do tie. I’ve seen it so many times. As a former PR person, I’ve witnessed many media trip-ups.

Talking with media (or anyone!), succinctly telling your story and inspiring people to listen are skills that can be learned. And I teach them.

included: 

  • 10-15 hrs of prep

  • + 2-hr session

Price: $1500

Skillfully, I write about the delicacies of life. With understanding and nuance, I approach with the care, absent of judgment, that each story deserves.

If you’ve got a book in you, but not the energy, let’s sit side-by-side to get that thing onto paper. Your story needs to be heard. 

WRITTEN STORY

PRICING STRUCTURE: 

  • Priced per project

*Prices may fluctuate depending on the content. 

 

KIND WORDS

 

“I knew Dawn Shalhoup would be the best person to write my husband’s obituary, but she far exceeded all expectations to the point that people were calling me wanting to meet the woman who wrote his obituary because it was so outstanding. She completely captured the essence of a man’s entire life in words.”

- Michelle Creasy

“I am so grateful. This piece is beautiful and it truly captures all I would have wished for. Thank you from all of us at Next Adventure, we are truly happy to see this writing reflect all the disparate threads.”

- Kili McGowan, Next Adventure Safaris

“Dawn is one of the sharpest, evolved and eloquent individuals I know and excels at problem solving with grace. It is rare to find someone who can communicate with everyone wherever they are while always keeping the mission in mind. She is never satisfied unless deliverables exceed expectations. I can't recommend Dawn enough.”

- Anne-Marie Daggett, The Marketing Dept.